2-8-10

1. Finish watching Human Interest Story.

2. Superbowl Commercials: go to: http://www.youtube.com/videos?s=rf

Rate 5 commercials on your blog using the following.

Commercial 1:
Company:
Target Audience:
What persuasive method used (humor, action, celebrity, human interest, etc.)?

How were camera shots and editing used to enhance the message?

What is the slogan/message for the company?
Was the message effective? Why or why not?


3. HOMEWORK: CREATE A SLOGAN FOR YOURSELF! If you were a product or a company you would need a slogan to market yourself. Your assignment is to creae an original slogan for yourself in one sentence or less. DUE TOMORROW!

2-5-10

1. Work in small groups discussing news log assignment. Select five stories and decide which criteria of newsworthiness are met for each story.


2. Go to this site and read about the future of newspapers. http://www.usatoday.com/money/media/2009-03-17-newspapers-downturn_N.htm

3. Write a 3-5 sentence response to this article.

4. Discuss

5. VIEW Top Stories: http://www.ewenmedia.com/category/blog/

6. Discuss

7. Review Newsworthiness

8. Review Differences between Print and Broadcast Journalism

2-4-10 NEWSWORTHINESS NOTES

1. Go to www.cnn.com and read an article and give a 3-5 sentence response on your blog.
2. Teacher will handout Packet. Read and take notes on your blog.


News Notes

Define “Broadcast Journalism” in 1-3 sentences.


Chapter 3 – “The News”:
What is News?
*


List and describe the six criteria of newsworthiness.

TITLE DESCRIPTION EXAMPLE
1

2.

3.

4.

5.

6.




What are the differences between print journalism and broadcast journalism?
1.

2.

3.

4.

5.



Go to CNN.com, usatoday.com, startribune.com, pioneerpress.com and find an example of a story for each of the 6 Criteria of newsworthiness.

1.

2.

3.

4.

5.

6.

FRIDAY ASSIGNMENT

NEWS LOG DUE FRIDAY:



For each news segment you are to log the time as well as
describe the segment. Including commercials. Time must add to 30 min.

EXAMPLE:
Time (to the second) Description (be specific)

10:00 Haiti Rescue
10:01:30 Officer Shot and Killed
10:02 Joe Mauer signs with Twins
10:02:20 Dog rescues child
10:03 Teacher beats up student
for talking too much
10:04 COMMERCIALS
10:07 Obama Health Plan
Etc.

2-3-10

1. Finish Introductions
2. Define Broadcast Journalism

Tuesday 2-2-10

1. Make sure your blog is linked to this page.

2. Make sure your answers are on your blog.

3. Introduce your partner and share answers.

4. Go to usatoday.com and read/view a story. Write a 3-5 sentence response to the article. A response is not a summary, but your thoughts on the article.

INTRODUCTION 2-1-10

GET TO KNOW YOU ACTIVITY:

Things I want to know about your partner

1. Name
2. Why are they taking Broadcast Journalism?
3. Activities/sports/hobbies?
3. What is unique about him/her?

ANSWER on your blog...